Zoned has access to a number of individual athletes/celebrities as well as partnerships/relationships with larger sports and talent agencies. These relationships involve funneling their talent towards us to get them set up and onboarded onto Twitch and YouTube. From there, it transitions to strategy, introductions, IP and eventually brand opportunities.
Blue the Great embodies everything about the Zoned mentality: a true multi-hyphenate with a wide range of skillsets and interests. Coming off the hottest Air Jordan collab of the year, Zoned got Blue everything he needed to start showing the world his skills live on Twitch including VR Graffiti, Super Smash Bros , Live DJ sets, and live painting shows.